What our bread is made of?

flour

live yeast

salt

nuts and seeds

leaven

We use flour made of selected Bulgarian wheat, live yeast and a variety of nuts and seeds in order to bake bread with the nutritional qualities you need and the taste you love.

Uncompromised Flour

Bulgarian wheat from Moesia and Thrace

The story of the flour we use goes back to the fertile Bulgarian farmlands. Fields that we know very well, because every summer we choose the wheat for our breads straight from there.

We combine different varieties of wheat in order to create the perfect mix of grains.

We grind the required amount of the four main types of flour - white, standard, “Dobrudja” and wholegrain and we are ready to make bread.

Bread with the nutritional values you need and the taste you love. No compromises in quality.

By tracking the flour we use from the farmlands, through the mill and all the way to the oven, we can guarantee the optimal and continuous quality of our breads.

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Fermented with patience

24-hour fermentation period

Live yeast is an integral part of all of our breads. The recipe we use has been known for 4,000 years. A recipe that gives the bread its authentic taste. And what is the recipe? Water, flour and patience. That's it. Just like in ancient times.
We have transferred ancient technology to modern environment, however we have fully preserved the principle of fermentation.
The mixture of water and flour needs 24 hours in order to turn into a liquid leaven and be ready to give life to each of our breads.

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Fresh bread every day

Find our breads in the store next to you

Due to the lack of preservatives, the shelf life of our breads is quite short - from 3 to 5 days depending on their type. So, in order to enjoy fresh bread every day, we transport the bread from the place of production to the trade network and sales points on a daily basis. Bulgaria is one of the few countries in the world where bread is transported every day - from the factory - to the store next to you.

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Our breads

Zhivena

Special

Rustic

Approved Standard

Classic

Toaster Bread

Retro

365

Frequently Asked Questions

Are there preservatives, flavours and colorants in bread?

No. All of our breads are made entirely with natural ingredients - without preservatives; without flavours and colorants; without hydrogenated fats; without E-numbers. Due to the lack of preservatives, the shelf life of our breads is quite short - from 3 to 5 days depending on their type. We transport the bread from the place of production to the trade network and sales point daily, so that you enjoy fresh bread every day.

Do you use live yeast?

Yes. Live yeast is an integral part of all of our breads. We have transferred ancient fermentation technology to modern environment, yet we fully retained the principle of using only flour and water. That’s it! The mixture needs 24 hours to turn into a liquid leaven and be ready to give life to each of our breads.

What flour do you use?

We combine different varieties of wheat in order to create the perfect mix of grains. We grind the required amount of the four main types of flour - white, standard, “Dobrudja” and wholegrain and we are ready to make bread.

By tracking the flour we use from the farmland, through the mill and all the way to the oven, we can guarantee the optimal and consistent quality of our breads.

Do you use GMO wheat?

No. The import of GMO wheat in Bulgaria is prohibited. We use high quality Bulgarian wheat for all of our breads.

Is there fibre in bread?

Every bread contains fibre. The amount of fibre is higher in wholegrain breads and breads with added grains and seeds. Two slices of our “Zhivena” breads contain about 6 g of fibre or about 25% of the recommended daily intake of fibre (25 g). It is advisable to consume more foods containing fibre for a healthy and balanced menu.

What does "Clean Label" mean?

Clean label is our quality standard. Noticing the "Clean label" symbol on the package, you can rest assured that the bread is made entirely with natural ingredients and is preservative-free; without flavours and colorants; without hydrogenated fats; without E-numbers.
The pure label reflects our philosophy to prepare bread with authentic Bulgarian taste, according to authentic recipes and with the highest quality products.

Are there preservatives, flavours and colorants in bread?

Do you use live yeast?

What flour do you use?

Do you use GMO wheat?

Is there fibre in bread?

What does &quot;Clean Label&quot; mean?

What does "Clean Label" mean?